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This digital document is an article from WWP-Business Opportunities in Asia & the Pacific, published by Worldwide Projects, Inc. on April 1, 2001. The length of the article is 1226 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.Citation DetailsTitle: SOUTH KOREA: Construction plans for proposed cigarette factory, BRITISH AMERICAN TOBACCO (BAT) [UK] - Order #: 043901.Publication: WWP-Business Opportunities in Asia & the Pacific (Newsletter)Date: April 1, 2001Publisher: Worldwide Projects, Inc.Volume: 10 Issue: 4 Page: NADistributed by Thomson Gale
This study covers the latent demand outlook for little cigarette-size cigars weighing less than 3 pounds per 1,000 cigars across the regions of Greater China, including provinces, autonomous regions (Guangxi, Nei Mongol, Ningxia, Xinjiang, Xizang - Tibet), municipalities (Beijing, Chongqing, Shanghai, and Tianjin), special administrative regions (Hong Kong and Macau), and Taiwan (all hereafter referred to as “regions”). Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given across some 1,100 cities in Greater China. For each major city in question, the percent share the city is of the region and of Greater China is reported. Each major city is defined as an area of “economic population”, as opposed to the demographic population within a legal geographic boundary. For many cities, the economic population is much larger that the population within the city limits; this is especially true for the cities of the Western regions. For the coastal regions, cities which are close to other major cities or which represent, by themselves, a high percent of the regional population, actual city-level population is closer to the economic population (e.g. in Beijing). Based on this “economic” definition of population, comparative benchmarks allow the reader to quickly gauge a city’s marketing and distribution value vis-à-vis others. This exercise is quite useful for persons setting up distribution centers or sales force strategies. Using econometric models which project fundamental economic dynamics within each region and city of influence, latent demand estimates are created for little cigarette-size cigars weighing less than 3 pounds per 1,000 cigars. This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales. The study, therefore, is strategic in nature, taking an aggregate and long-run view, irrespective of the players or products involved.
On the demand side, exporters and strategic planners focusing on cigarettes in Finland face a number of questions. Which countries are supplying cigarettes to Finland? How important is Finland compared to others in terms of the entire global and regional market? How much do the imports of cigarettes vary from one country of origin to another in Finland? On the supply side, Finland also exports cigarettes. Which countries receive the most exports from Finland? How are these exports concentrated across buyers? What is the value of these exports and which countries are the largest buyers? This report was created for strategic planners, international marketing executives and import/export managers who are concerned with the market for cigarettes in Finland. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics which appear several years after the fact. I have developed a methodology, based on macroeconomic and trade models, to estimate the market for cigarettes for those countries serving Finland via exports, or supplying from Finland via imports. It does so for the current year based on a variety of key historical indicators and econometric models. In what follows, Chapter 2 begins by summarizing where Finland fits into the world market for imported and exported cigarettes. The total level of imports and exports on a worldwide basis, and those for Finland in particular, is estimated using a model which aggregates across over 150 key country markets and projects these to the current year. From there, each country represents a percent of the world market. This market is served from a number of competitive countries of origin. Based on both demand- and supply-side dynamics, market shares by country of origin are then calculated across each country market destination. These shares lead to a volume of import and export values for each country and are aggregated to regional and world totals. In doing so, we are able to obtain maximum likelihood estimates of both the value of each market and the share that Finland is likely to receive this year. From these figures, rankings are calculated to allow managers to prioritize Finland compared to other major country markets. In this way, all the figures provided in this report are forecasts that can be combined with internal information sources for strategic planning purposes.
On the demand side, exporters and strategic planners focusing on cigarette lighters and other lighters in China face a number of questions. Which countries are supplying cigarette lighters and other lighters to China? How important is China compared to others in terms of the entire global and regional market? How much do the imports of cigarette lighters and other lighters vary from one country of origin to another in China? On the supply side, China also exports cigarette lighters and other lighters. Which countries receive the most exports from China? How are these exports concentrated across buyers? What is the value of these exports and which countries are the largest buyers? This report was created for strategic planners, international marketing executives and import/export managers who are concerned with the market for cigarette lighters and other lighters in China. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics which appear several years after the fact. I have developed a methodology, based on macroeconomic and trade models, to estimate the market for cigarette lighters and other lighters for those countries serving China via exports, or supplying from China via imports. It does so for the current year based on a variety of key historical indicators and econometric models. In what follows, Chapter 2 begins by summarizing where China fits into the world market for imported and exported cigarette lighters and other lighters. The total level of imports and exports on a worldwide basis, and those for China in particular, is estimated using a model which aggregates across over 150 key country markets and projects these to the current year. From there, each country represents a percent of the world market. This market is served from a number of competitive countries of origin. Based on both demand- and supply-side dynamics, market shares by country of origin are then calculated across each country market destination. These shares lead to a volume of import and export values for each country and are aggregated to regional and world totals. In doing so, we are able to obtain maximum likelihood estimates of both the value of each market and the share that China is likely to receive this year. From these figures, rankings are calculated to allow managers to prioritize China compared to other major country markets. In this way, all the figures provided in this report are forecasts that can be combined with internal information sources for strategic planning purposes.
On the demand side, exporters and strategic planners focusing on smoking pipes, pipe bowls, cigar or cigarette holders, and parts thereof in Denmark face a number of questions. Which countries are supplying smoking pipes, pipe bowls, cigar or cigarette holders, and parts thereof to Denmark? How important is Denmark compared to others in terms of the entire global and regional market? How much do the imports of smoking pipes, pipe bowls, cigar or cigarette holders, and parts thereof vary from one country of origin to another in Denmark? On the supply side, Denmark also exports smoking pipes, pipe bowls, cigar or cigarette holders, and parts thereof. Which countries receive the most exports from Denmark? How are these exports concentrated across buyers? What is the value of these exports and which countries are the largest buyers? This report was created for strategic planners, international marketing executives and import/export managers who are concerned with the market for smoking pipes, pipe bowls, cigar or cigarette holders, and parts thereof in Denmark. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics which appear several years after the fact. I have developed a methodology, based on macroeconomic and trade models, to estimate the market for smoking pipes, pipe bowls, cigar or cigarette holders, and parts thereof for those countries serving Denmark via exports, or supplying from Denmark via imports. It does so for the current year based on a variety of key historical indicators and econometric models. In what follows, Chapter 2 begins by summarizing where Denmark fits into the world market for imported and exported smoking pipes, pipe bowls, cigar or cigarette holders, and parts thereof. The total level of imports and exports on a worldwide basis, and those for Denmark in particular, is estimated using a model which aggregates across over 150 key country markets and projects these to the current year. From there, each country represents a percent of the world market. This market is served from a number of competitive countries of origin. Based on both demand- and supply-side dynamics, market shares by country of origin are then calculated across each country market destination. These shares lead to a volume of import and export values for each country and are aggregated to regional and world totals. In doing so, we are able to obtain maximum likelihood estimates of both the value of each market and the share that Denmark is likely to receive this year. From these figures, rankings are calculated to allow managers to prioritize Denmark compared to other major country markets. In this way, all the figures provided in this report are forecasts that can be combined with internal information sources for strategic planning purposes.
This digital document is an article from Winnipeg Free Press, published by Thomson Gale on April 2, 2007. The length of the article is 606 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.Citation DetailsTitle: Warning labels needed on magazines? Just like cigarettes, glamour images can be bad for you: study; Just like cigarettes, glamour images can be bad for you: study.(Canada Wire)Author: Gale Reference TeamPublication: Winnipeg Free Press (Magazine/Journal)Date: April 2, 2007Publisher: Thomson Gale Page: a2Distributed by Thomson Gale
WHAT IS LATENT DEMAND AND THE P.I.E.?The concept of latent demand is rather subtle. The term latent typically refers to something that is dormant, not observable, or not yet realized. Demand is the notion of an economic quantity that a target population or market requires under different assumptions of price, quality, and distribution, among other factors. Latent demand, therefore, is commonly defined by economists as the industry earnings of a market when that market becomes accessible and attractive to serve by competing firms. It is a measure, therefore, of potential industry earnings (P.I.E.) or total revenues (not profit) if a market is served in an efficient manner. It is typically expressed as the total revenues potentially extracted by firms. The “market” is defined at a given level in the value chain. There can be latent demand at the retail level, at the wholesale level, the manufacturing level, and the raw materials level (the P.I.E. of higher levels of the value chain being always smaller than the P.I.E. of levels at lower levels of the same value chain, assuming all levels maintain minimum profitability).The latent demand for filter-tip tobacco and non-tobacco cigarettes at least 100 millimeters is not actual or historic sales. Nor is latent demand future sales. In fact, latent demand can be lower either lower or higher than actual sales if a market is inefficient (i.e., not representative of relatively competitive levels). Inefficiencies arise from a number of factors, including the lack of international openness, cultural barriers to consumption, regulations, and cartel-like behavior on the part of firms. In general, however, latent demand is typically larger than actual sales in a country market.For reasons discussed later, this report does not consider the notion of “unit quantities”, only total latent revenues (i.e., a calculation of price times quantity is never made, though one is implied). The
